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What is Mass marketing,.? (Read 3920 times)
berekdinda1
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What is Mass marketing,.?
10/02/12 at 07:10:33
 
Hello,.
Mass marketing presents sales promotion materials to an unspecific general public, and was used in the mass production and large quantity sale marketing environment in the past. 
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morgan
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Re: What is Mass marketing,.?
Reply #1 - 12/13/12 at 05:45:19
 
A mass marketing approach aims at a large, broad consumer market through one basic marketing plan. Use of this approach has declined in recent years due to the following:
1. Growth of competition.
2. Stimulated demand by appealing to specific segments.
3. Improved marketing research that pinpoints desires of different segments.
4. A reduction in total production and marketing costs because of segmentation.
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StevenSmith
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Re: What is Mass marketing,.?
Reply #2 - 04/01/13 at 11:30:41
 
Mass Marketing is a market coverage strategy in which a firm decides to
ignore market segment differences and go after the whole market with
one offer.it is type of marketing of a product to a wide audience.
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Jefreyy
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Re: What is Mass marketing,.?
Reply #3 - 08/28/13 at 08:30:49
 
Well it is through this promotion, practice that a organization will use whatever automobiles necessary to distribute it's promotion concept. Through this practice section, marketplaces are ignored and whole marketplaces are promoted and marketed  to.
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